Privacy policy
Data protection declaration
Unless stated otherwise below, the provision of your personal data is neither legally nor contractually obligatory, nor required for conclusion of
a contract. You are not obliged to provide your data. Not providing it will have no consequences. This only applies as long as the processing
procedures below do not state otherwise. “Personal data” is any information relating to an identified or identifiable natural person.
Server log files
You can use our websites without submitting personal data.
Every time our website is accessed, user data is transferred to us or our web hosts/IT service providers by your internet browser and stored in
server log files. This stored data includes for example the name of the site called up, date and time of the request, the IP address, amount of
data transferred and the provider making the request. The processing is carried out on the basis of Article 6(1) f) GDPR due to our legitimate
interests in ensuring the smooth operation of our website as well as improving our services.
Your data will be transferred to Canada, among other countries. Data transfers to Canada are subject to an adequacy decision by the EU
Commission.
Contact
Responsible person
Contact us at any time. The person responsible for data processing is: Bögelein & Delank GbR, Rotachstraße 105/1, 73495 Regelsweiler Deutschland, (0151) 23522302, support@buttonclothing.com
Proactive contact of the customer by e-mail
If you make contact with us proactively via email, we shall collect your personal data (name, email address, message text) only to the extent
provided by you. The purpose of the data processing is to handle and respond to your contact request. If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR. If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our overriding, legitimate interest in handling and responding to your request. In this case, on grounds relating to your particular situation,
you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article
6(1)(f) GDPR. We will only use your email address to process your request. Your data will subsequently be deleted in compliance with statutory retention
periods, unless you have agreed to further processing and use.
Collection and processing when using the contact form
When you use the contact form we will only collect your personal data (name, email address, message text) in the scope provided by you. The
data processing is for the purpose of making contact.
If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or
concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.
If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our
overriding, legitimate interest in handling and responding to your request. In this case, on grounds relating to your particular situation,
you have the right to object at any time to this processing of personal data concerning you and carried out on the basis of Article
6(1)(f) GDPR. We will only use your email address to process your request. Finally your data will be deleted, unless you have agreed to further processing
and use.
WhatsApp Business
If you communicate with us via WhatsApp, we use the WhatsApp Business version of WhatsApp Ireland Limited for this (4 Grand Canal
Square, Grand Canal Harbour, Dublin 2, Ireland; “WhatsApp”). If you have your residence outside the European Economic Area, this service
is provided by WhatsApp Inc. (1601 Willow Road, Menlo Park, CA 94025, USA).
The purpose of the data processing is to handle and respond to your contact request. For this purpose we collect and process your mobile
phone number registered with WhatsApp and, if provided, your name and additional data to the extent provided by you. We use a mobile
device for the service, the address book of which stores exclusively the data of users who have contacted us via WhatsApp. Disclosure of
personal data to WhatsApp shall not take place unless you have already consented to this with respect to WhatsApp.
Your data are transmitted by WhatsApp to servers of Meta Platforms Inc. in the USA.
Your data may be transferred to third countries such as the USA. For the USA, there is an adequacy decision of the EU Commission, the
Trans-Atlantic Data Privacy Framework (TADPF). Meta Platforms Inc. has certified itself in accordance with the TADPF and has thus
undertaken to comply with European data protection principles.
If the initial contact serves to implement pre-contractual measures (e.g. consultation in the case of purchase interest, order creation) or
concerns an agreement already concluded between you and us, this data processing takes place on the basis of Article 6(1)(b) GDPR.
If the initial contact occurs for other reasons, this data processing takes place on the basis of Article 6(1)(f) GDPR for the purposes of our
overriding, legitimate interest in providing quick and easy communication as well as responding to your request. In this case, on grounds
relating to your particular situation, you have the right to object at any time to this processing of personal data concerning you and
carried out on the basis of Article 6(1)(f) GDPR.
We will only use your personal data to process your request. Your data will subsequently be deleted in compliance with statutory retention
periods, unless you have agreed to further processing and use. For more information on terms of service and privacy when using WhatsApp, please visit https://www.whatsapp.com/legal/#terms-ofservice and https://www.whatsapp.com/legal/#privacy-policy.
Customer account Orders
Customer account
When you open a customer account, we will collect your personal data in the scope given there. The data processing is for the purpose of
improving your shopping experience and simplifying order processing. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR
with your consent. You can withdraw your consent at any time by contacting us without affecting the legality of the processing carried out with
your consent up to the withdrawal. Your customer account will then be deleted.
Collection, processing, and transfer of personal data in orders
When you submit an order we only collect and use your personal data insofar as this is necessary for the fulfilment and handling of your order
as well as processing of your queries. The provision of data is necessary for conclusion of a contract. Failure to provide it will prevent the
conclusion of any contract. The processing will occur on the basis of Article 6(1) b) GDPR and is required for the fulfilment of a contract with
you.
Your data is transferred here for example to the shipping companies and dropshipping providers, payment service providers, service providers
for handling the order and IT service providers that you have selected. We will comply strictly with legal requirements in every case. The scope
of data transmission is restricted to a minimum.
Your data will be transferred to Canada, among other countries. Data transfers to Canada are subject to an adequacy decision by the EU
Commission.
Advertising
Use of your email address for mailing of newsletters
We use your email address outside of contractual processing exclusively to send you a newsletter for our own marketing purposes, if you
have explicitly agreed to this. The processing will be carried out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your
consent at any time without affecting the legality of the processing carried out with your consent up to the withdrawal. You can unsubscribe
from the newsletter at any time using the relevant link in the newsletter or by contacting us. Your email address will then be removed from the
distributor.
Use of your email address for mailing of direct marketing
We use your email address, which we obtained in the course of selling a good or service, for the electronic transmission of marketing for our
own goods or services which are similar to those you have already purchased from us, unless you have objected to this use. You must
provide your email address in order to conclude a contract. Failure to provide it will prevent the conclusion of any contract. The processing will
be carried out on the basis of art. 6 (1) lit. f GDPR due to our justified interest in direct marketing. You can object to this use of your email
address at any time by contacting us. You will find the contact details for exercising your right to object in our imprint. You can also
use the link provided in the marketing email. This will not involve any costs other than transmission costs at basic tariffs.
Use of Klaviyo
We use the service of Klaviyo Inc. (125 Summer St Floor 7, Boston, MA 02111, USA; "Klaviyo") for newsletter dispatch as part of order
processing.
We pass on the information provided by you during the newsletter registration (e-mail address, first and last name if applicable) to Klaviyo.
The data processing serves the purpose of sending the newsletter and its statistical evaluation.
In order to evaluate newsletter campaigns, the newsletters sent contain a 1x1 pixel graphic (tracking pixel) or a tracking link. This enables us
to determine whether you have opened the newsletter and whether you have clicked any integrated links. Within this context, we collect your
personal data such as IP address, browser type and device as well as the time. A usage profile can be generated from this data under a
pseudonym. The data collected will not be used to identify you personally. The collected data is only used for statistical analysis to improve
newsletter campaigns.
Your data is usually transmitted to Klaviyo servers in the USA and stored there. For the USA, there is an adequacy decision of the EU
Commission, the Trans-Atlantic Data Privacy Framework (TADPF). Klaviyo has certified itself in accordance with the TADPF and has thus
undertaken to comply with European data protection principles.
The processing of your personal data is based on Art. 6 para. 1 lit. f GDPR from our overriding legitimate interest in a targeted, effective
advertising and user-friendly newsletter system. On grounds relating to your particular situation, you have the right to object at any
time to this processing of personal data concerning you.
You can find more information on data protection at Klaviyo at https://www.klaviyo.com/legal/privacy-notice and at
https://www.klaviyo.com/legal/data-processing-agreement.
Shipping companies Merchandise management
Forwarding of your email address to shipping companies for information on shipping status
We forward your email address to the shipping company in the course of contractual processing, if you have explicitly agreed to this in the
order process. The forwarding is for the purpose of informing you by email on the shipping status of your order. The processing will be carried
out on the basis of art. 6 (1) lit. a GDPR with your consent. You can withdraw your consent at any time by contacting us or the transport
company without affecting the legality of the processing carried out with your consent up to the withdrawal.
Use of an external merchandise management system
We use a merchandise management system in the course of order processing for the purposes of contractual processing. For this purpose
your personal data as collected in the course of the order will be sent to Sendcloud, Fürstenrieder Str. 70, 80686 München
Payment service providers
The use of PayPal Check-Out
We use the PayPal Check-Out payment service of PayPal (Europe) S.à.r.l. et Cie, S.C.A. (22-24 Boulevard Royal L-2449, Luxembourg;
"PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the payment service. With the
selection and use of payment via PayPal, credit card via PayPal, direct debit via PayPal or "Pay Later" via PayPal, the data required for
payment processing is transmitted to PayPal in order to be able to fulfill the contract with you with the selected payment method. This
processing is based on Art. 6 para. 1 lit. b DSGVO.
Cookies may be stored that enable your browser to be recognised. The resulting data processing is carried out on the basis of Art. 6 para. 1
lit. f GDPR due to our legitimate interest in a customer-oriented range of varying payment methods. On grounds relating to your particular
situation, you have the right to object at any time to this processing of personal data concerning you.
Credit card via PayPal, direct debit via PayPal & "Pay later" via PayPal.
For individual payment methods such as credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, PayPal reserves the right, if
necessary, to obtain credit information on the basis of mathematical-statistical methods using credit agencies. For this purpose, PayPal
transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of
a payment default for a weighed decision on the establishment, implementation or termination of the contractual relationship. The credit
information may include probability values (score values), which are calculated on the basis of scientifically recognized mathematicalstatistical
methods and in the calculation of which, among other things, address data are included. Your interests worthy of protection are
taken into account in accordance with the statutory provisions. The data processing serves the purpose of credit assessment for a contract
initiation. The processing is carried out on the basis of Art. 6 (1) lit. f DSGVO for our overriding legitimate interest in protecting against
payment default when PayPal makes advance payments.
You have the right to object at any time to this processing of personal data relating to you based on Art. 6 (1) (f) DSGVO for reasons arising
from your particular situation by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment
method requested by you. Failure to provide it will result in the contract not being concluded with the payment method you have chosen.
Local third-party providers
When paying via the payment method of a local third-party provider, the data required for payment processing is transmitted to PayPal. This
processing takes place on the basis of Art. 6 para. 1 lit. b DSGVO. For the execution of this payment method, the data may then be
forwarded by PayPal to the respective provider. This processing takes place on the basis of Art. 6 para. 1 lit. b DSGVO. Local third-party
providers may be, for example:
- Sofort (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany).
- giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main, Germany)
Purchase on account via PayPal
When paying via the payment method purchase on account, the data required to process the payment is first transmitted to PayPal. For the
execution of this payment method, the data is then transmitted by PayPal to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay")
in order to be able to fulfill the contract with you with the selected payment method. This processing is based on Art. 6 para. 1 lit. b DSGVO.
Ratepay may conduct a credit check on the basis of mathematical-statistical methods using credit agencies according to the procedure
already described above. The data processing serves the purpose of credit assessment for contract initiation. The processing is carried out on
the basis of Art. 6 (1) lit. f DSGVO from our overriding legitimate interest in protecting against payment default when Ratepay makes advance
payments. For more information on data protection and which credit agencies Ratpay uses, please visit https://www.ratepay.com/legalpayment-
dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/.
For more information on data processing when using PayPal, please see the associated privacy policy
at https://www.paypal.com/de/webapps/mpp/ua/privacy-full.
Use of SOFORT
On our website we use the payment service provider SOFORT GmbH, (Theresienhöhe 12, 80339 Munich, Germany; "SOFORT") for payment
processing. Sofort GmbH is part of the Klarna Group (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The data
processing serves the purpose of allowing us to offer you various payment methods by processing payments via the payment service provider
SOFORT. Once you have chosen the payment option, the data required to process the payment will be transmitted to SOFORT. This data
processing is carried out on the basis of Article 6 para. 1 lit. b GDPR. For more information on data processing in connection with the use of
the payment service provider SOFORT, please visit https://www.sofort.com/1.0/shared/content/legal/terms/de-DE/SOFORT/ and https://www.klarna.com/sofort/.
Cookies
Our website uses cookies. Cookies are small text files which are saved in a user’s internet browser or by the user’s internet browser on their
computer system. When a user calls up a website, a cookie may be saved on the user’s operating system. This cookie contains a
characteristic character string which allows the browser to be clearly identified when the website is called up again.
Cookies will be stored on your computer. You therefore have full control over the use of cookies. By choosing corresponding technical settings
in your internet browser, you can be notified before the setting of cookies and you can decide whether to accept this setting in each individual
case as well as prevent the storage of cookies and transmission of the data they contain. Cookies which have already been saved may be
deleted at any time. We would, however, like to point out that this may prevent you from making full use of all the functions of this website.
Using the links below, you can find out how to manage cookies (or deactivate them, among other things) in major browsers:
Chrome Browser: https://support.google.com/accounts/answer/61416?hl=en
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac
technically necessary cookies
Insofar as no other information is given in the data protection declaration below we use only these technically necessary cookies cookies to
make our offering more user-friendly, effective and secure. Cookies also allow our systems to recognise your browser after a page change
and to offer you services. Some functions of our website cannot be offered without the use of cookies. These services require the browser to
be recognised again after a page change.
The use of cookies or comparable technologies is carried out on the basis of Art. 25 para. 2 TTDSG. Processing is carried out on the basis of
art. 6 (1) lit. f GDPR due to our largely justified interest in ensuring the optimal functionality of the website as well as a user-friendly and
effective design of our range of services.
You have the right to veto this processing of your personal data according to art. 6 (1) lit. f GDPR, for reasons relating to your
personal situation.
Use of GDPR Legal Cookie
On our website, we use the consent management tool GDPR Legal Cookie from beeclever GmbH (Universitätsstraße 3, D-56070 Koblenz a.
Rh., Germany; "beeclever").
The tool enables you to give your consent to data processing via the website, in particular to set cookies, as well as to make use of your right
of revocation for consents already given. The data processing serves the purpose of obtaining and documenting necessary consents to data
processing and thus to comply with legal obligations. Cookies may be deployed for this purpose. The following information may be collected
and transmitted to beeclever: anonymous IP address, date and time of consent, URL from which consent was sent, anonymous, random,
encrypted key, consent status. This data will not be passed on to any other third parties.
The data processing is carried out on the basis of Article 6(1)(c) GDPR to comply with a legal obligation.
For more information on terms of use and data protection at beeclever, please visit: https://gdpr-legal-cookie.com/pages/terms-conditions and
https://gdpr-legal-cookie.com/pages/datenschutzerklarung.
Analysis
Use of Shopify Analytics
We use the statistical and analytical functions of Shopify International Limited (2nd Floor Victoria Buildings, 1-2 Haddington Road, Dublin 4,
D04 XN32, Ireland; "Shopify") on our website as part of an order processing. Shopify is an affiliated company of Shopify Inc (151 O'Connor
Street, Ground Floor, Ottawa, Ontario, K2P 2L8, Canada).
The processing of data serves to analyse this website and its visitors. For this purpose, data is stored for marketing and optimisation purposes
and provided in reports, analyses and statistics. In the process, the following device information is collected and processed, among others:
Web browser information, IP address, time zone and some of the cookies installed on your device. When you navigate the website,
information is also collected on websites or products accessed, the referrer URL (website from which you accessed our website), and
information on how you interact with the website. This is done using technologies such as cookies and web beacons, tags and pixels
(electronic files that collect information about how you navigate the website).
The use of cookies or comparable technologies is carried out with your consent on the basis of Art. 25 Para. 1 Sentence 1 German
Telecommunications-Telemedia Data Protection Act (TTDSG) in conjunction with Art. 6 Para. 1 Letter a GDPR. The processing of your
personal data is carried out with your consent on the basis of Art. 6 para. 1 lit. a GDPR. You can withdraw your consent at any time without
affecting the legality of the processing carried out with your consent up to the withdrawal.
You can find more detailed information on data protection at Shopify at https://www.shopify.com/de/legal/datenschutz, information on the order
processing agreement at https://www.shopify.com/de/legal/dpa and information on the cookies used at https://www.shopify.com/de/legal/cookies.
Rights of persons affected and storage duration
Duration of storage
After contractual processing has been completed, the data is initially stored for the duration of the warranty period, then in accordance with the
retention periods prescribed by law, especially tax and commercial law, and then deleted after the period has elapsed, unless you have agreed
to further processing and use.
Rights of the affected person
If the legal requirements are fulfilled, you have the following rights according to art. 15 to 20 GDPR: Right to information, correction, deletion,
restriction of processing, data portability. You also have a right of objection against processing based on art. 6 (1) GDPR, and to processing
for the purposes of direct marketing, according to art. 21 (1) GDPR.
Right to complain to the regulatory authority
You have the right to complain to the regulatory authority according to art. 77 GDPR if you believe that your data is not being processed legally.
You can lodge a complaint with, among others, the supervisory authority responsible for us, which you may reach at the following contact details:
Landesbeauftragte für den Datenschutz und die Informationsfreiheit Baden-Württemberg
Königstrasse 10 a
70173 Stuttgart
Tel.: +49 711 6155410
Fax: +49 711 61554115
E-Mail: poststelle@lfdi.bwl.de
Right to object
If the data processing outlined here is based on our legitimate interests in accordance with Article 6(1)f) GDPR, you have the right for reasons
arising from your particular situation to object at any time to the processing of your data with future effect.
If the objection is successful, we will no longer process the personal data, unless we can demonstrate compelling legitimate grounds for the
processing that outweigh your interests or rights and freedoms, or the processing is intended for the assertion, exercise or defence of legal
claims.
If personal data is being processed for the purposes of direct advertising, you can object to this at any time by notifying us. If the objection is
successful, we will no longer process the personal data for the purposes of direct advertising.
last update: 29.11.2023
